Prioritize Reels And Carousels
The 10,644-follower Instagram account of BombayFoodwale is below the 50K threshold where Reels typically receive higher reach, so prioritize Reels for restaurant tours, tasting reactions, and quick food recommendations.
Details
The benchmark ER is 0.52% for Reels and 0.55% for carousels, compared with 0.45% for static images, versus the current 0.47% ER.
