Make Reels the Primary Format
Prioritize Reels in the Instagram content calendar and adapt feed concepts into Reels; the Reels ER is 8.9%, compared with 0.53% for posts and 0.59% overall.
Details
Accounts under 50K followers generally receive higher reach from Reels, and Marc Strand | Filmmaker | FPV-Pilot | Vanlifer has 11,133 followers, which falls below that threshold, so use Reels for discovery with a direct comment prompt.
