Ben Felton's InstagramEngagement

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ben_is_running
Ben Felton

@ben_is_running · 162.1K followers

0.00%

Top 20% of creators your size

Your audience is 2x more engaged than average

$1K-$5K per post

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LowAverageGoodExcellent
2.3K
Median Likes
29
Median Comments
23
Posts Analyzed
$1K$5Kper sponsored post

Based on 162.1K followers · 1.43% engagement

Next step

Want brands to pay you?

Snippet can use this instagram result for @ben_is_running to find brands, write emails, and help you close deals.

Your post rate

$1K-$5K

What Snippet does next

Comes next

Find brands

Brands that already pay instagram creators and fit your audience.

Write emails

Use @ben_is_running's $1K-$5K post rate so brands know what to pay.

Follow up

If a brand replies, Snippet keeps the deal moving.

First message

I'd show brands why @ben_is_running's instagram audience is a fit and ask for $1K-$5K per post.

Want Snippet to find brands and send the emails?

Close deals for me

No charge today

Next steps

What to fix next

Simple fixes that can help brands take you more seriously.

Move 01

Shift Feed Strategy Toward Reels

Ben Felton's Reels are generating a 12.62% engagement rate compared to just 1.34% on standard posts — that's nearly 10x the performance.

Details

Given that 73% of brands prioritize engagement rate over follower count, consistently publishing Reels instead of static posts could significantly strengthen brand deal positioning and push the overall account ER well above the current 1.43%.

Move 02

Fix Comment-to-Like Imbalance

The like-to-comment ratio sits at 137.2:1, with a median of only 29 comments per post against 2,281 likes — this signals passive consumption rather than active community.

Details

Adding a direct, specific call-to-action in every caption, such as asking followers to share their current weekly mileage or race goal, can convert silent likers into commenters and drive the engagement rate higher within the 1–2% mid-tier benchmark range.

Move 03

Publish a Rate Card to Close Deals Faster

The estimated brand deal value of $1,000–$5,000 per post aligns with the $10–$25 per 1,000 followers industry standard for the 162,085-follower account, and Reels command an additional 20–40% premium on top of that base rate.

Details

Creators with a published rate card close deals 40% faster, so formalizing a tiered rate card that separates the feed post rate from the Reels rate — and includes usage rights add-ons of 25–50% — will directly accelerate monetization.

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Ben Felton's Instagram Engagement Rate: 1.43%