Shift Content Mix Toward Reels
The Reels ER (2.45%) already outperforms the Posts ER (2.21%) and sits closer to the micro-tier benchmark of 2.5-5%.
Details
Since Ayzia James | NJ Influencer | Fashion • Food • Lifestyle has 18,290 followers (under the 50K threshold where Reels get higher reach), increasing Reels frequency relative to static posts should help close the gap to benchmark and lift the overall 2.23% ER.
