Shift Content Mix Toward Reels
Asha Khajuria's Reels ER sits at 359.83% versus just 10.9% for static Posts — a massive gap that shows the audience responds far more to video.
Details
Given the industry note that Reels get higher reach for accounts under 50K followers (the account is at 26,705), prioritize Reels as the primary format and use Posts sparingly for high-value announcements only.
