Diagnose and Fix Reels Underperformance
The Reels ER is just 0.12%, drastically underperforming both the Posts ER of 14.6% and the industry Reels benchmark of 0.52%.
Details
Audit the last 5-10 Reels for hook strength in the first 3 seconds and posting time, or shift budget toward static/carousel content where the account is already excelling at 14.6% vs the 0.45% benchmark.
