Prioritize Reels Over Static Posts
The Reels ER of 298.28% dwarfs the Posts ER of 39.03% and both crush the nano-tier benchmark of 3.5-8%.
Details
Since Reels also get higher reach for accounts under 50K followers, shifting the posting cadence to at least 60-70% Reels will capitalize on this format's outsized performance for the 7,609-follower base.
