Prioritize Reels With Clear Prompts
Instagram Reels generate a 5.79% ER versus 4.64% for posts, making Reels the strongest measured format for ⋆.˚ 𝘚𝘩𝘢𝘳𝘰𝘯 𝜗𝜚˚⋆.
Details
Use a clear question or choice-based CTA in each Reel to encourage comments while preserving the format that already outperforms posts.
