Prioritize Reels For Discovery
At 34,077 followers, Brickmill is below 50K, where benchmarks report that Reels receive higher reach; the 16.79% engagement rate also exceeds the 2.5%-5% micro-tier benchmark.
Details
Repackage concepts from the 20-post sample as Reels and compare each Reel's engagement against the 16.87% posts baseline.
