Add CTAs to Recover Zero Likes
With a median of 0.0 likes and 0.0 comments across 40 analyzed videos, McDonald's France has a 0.0% engagement rate — far below the 3-6% micro-tier benchmark for their 34,700-subscriber bracket.
Details
Every video should end with a direct, on-screen call-to-action prompting viewers to like and comment, such as asking a France-specific food preference question to spark replies. Even recovering to the low end of the micro benchmark (3%) would mean roughly 1,040 engagements per video at current median view levels of 5,500.