Fix Zero Likes With Direct CTAs
Their median likes and comments are both 0.0 despite pulling a median of 48,500 views per video, which means viewers are watching but not interacting — driving their engagement rate to 0.0% against a micro-tier benchmark of 3-6%.
Details
In every video, add a verbal and on-screen call-to-action at the 30-second mark and again at the end explicitly asking viewers to like and comment, targeting a specific question tied to the video topic to prompt responses. Even moving from 0 to a 1% like rate on their median 48,500 views would generate roughly 485 likes per video, meaningfully closing the gap to benchmark.