Convert Single Tweets Into Sponsored Threads
Their current engagement rate of 0.3% sits far below the nano-tier benchmark of 2-5%, which is suppressing their brand deal value to just $25-60 per post.
Details
Threads command 2-3x the rate of single tweets, meaning a well-performing thread could push their per-post value toward $75-180 β without needing a single new follower. Start converting their highest-performing single tweets (those clearing their median of 23.5 likes) into multi-part threads to signal depth and increase dwell time.
