Convert Single Tweets Into Sponsored Threads
JoeJoe's current engagement rate of 0.46% sits well below the nano-tier benchmark of 2-5%, which limits their brand deal value to just $10-$25 per post.
Details
Threads command 2-3x the rate of single tweets, meaning a well-performing thread could push their per-post value toward $20-$75 — a meaningful jump at their follower level. Start by expanding their highest-performing single tweets into 5-7 part threads to build the content history that justifies thread-based sponsorship pitches.
