Convert Threads to Close Engagement Gap
IFreqs' current engagement rate of 0.73% sits below the micro-tier benchmark of 1-3%, meaning IFreqs needs to roughly double engagement to hit the floor of their bracket.
Details
Thread sponsorships command 2-3x single tweet rates, and threads organically drive higher reply and retweet activity — their median retweet count of 87.0 shows their audience already reshares content, so structuring long-form threads around their niche will amplify that behavior and push their ER closer to the 1% threshold.
