Add Direct Comment-Bait CTAs
The like/comment ratio is 40.7:1 (1,154.5 median likes vs just 69 median comments), showing viewers watch and like but rarely engage in the comments.
Details
Since 73% of brands prioritize engagement rate over follower count, adding a direct question or 'comment your answer' prompt in the first 3 seconds of each video could lift comment volume and push the 5.55% ER closer to the top of the micro-tier 5-10% benchmark range.