Convert Shares Into Comment Conversations
The median shares (156.0) are strong relative to the median comments (45.0), producing a like-to-comment ratio of 78.3:1 — meaning viewers are spreading the content but not stopping to discuss it.
Details
@thelastofushbo_ should end each video with a direct, divisive question tied to The Last of Us lore or episode reactions to force a reply, which TikTok's algorithm rewards with extended distribution. Closing the gap between shares and comments is the fastest lever to push the 2.22% ER closer to the 3-6% mid-tier benchmark.