The Austin Podcast's TiktokEngagement

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theaustinpod
The Austin Podcast

@theaustinpod · 11.0K followers

0.00%

Below average for your follower size

Niche relevance and content quality matter more than raw numbers

$25-$60 per post

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We will start with this profile.

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LowAverageGoodExcellent
135
Median Likes
10
Median Comments
19
Videos Analyzed
$25 – $60per sponsored post

Based on 11.0K followers · 1.43% engagement

Next step

Want brands to pay you?

Snippet can use this tiktok result for @theaustinpod to find brands, write emails, and help you close deals.

Your post rate

$25-$60

What Snippet does next

Comes next

Find brands

Brands that already pay tiktok creators and fit your audience.

Write emails

Use @theaustinpod's $25-$60 post rate so brands know what to pay.

Follow up

If a brand replies, Snippet keeps the deal moving.

First message

I'd show brands why @theaustinpod's tiktok audience is a fit and ask for $25-$60 per post.

Want Snippet to find brands and send the emails?

Close deals for me

No charge today

Next steps

What to fix next

Simple fixes that can help brands take you more seriously.

Move 01

Convert Shares Into Comment Conversations

The Austin Podcast's median shares (12.0) are nearly on par with their median likes (135.0), which signals their content has strong pass-along value but weak community interaction — their like-to-comment ratio of 142.8:1 confirms viewers are passive rather than conversational.

Details

End every video with a direct, single-question prompt tied to the episode topic to force a response, since comments are the fastest lever to close the gap between their current 1.43% ER and the 5-10% micro-tier benchmark. A target of doubling median comments from 10.0 to 20.0 alone would meaningfully move their overall engagement rate.

Move 02

Reformat Clips to Maximize 7,587 Play Depth

Their median play count of 7,587 against 10,960 followers means roughly 69% of their audience is being reached per video, which is a strong distribution signal — but their 1.43% ER shows those plays are not converting to interactions.

Details

Restructure their clips to front-load a controversy or unresolved question in the first 2-3 seconds to hold viewers past the drop-off point, since TikTok's algorithm rewards completion rate and will push content to non-followers, expanding their reach beyond their current follower base. Higher completion rates directly feed the virality loop that TikTok's platform is specifically built to reward.

Move 03

Pitch UGC Ad Creative to Local Austin Brands

Their current estimated brand deal value of $25-$60 per post is constrained by their low 1.43% ER, but UGC rates are priced on production value and platform fit rather than engagement rate — beginner UGC on TikTok starts at $100-$500 per video regardless of follower count.

Details

Since 73% of brands prioritize engagement rate over follower count for influencer deals, pivot their pitch to UGC ad creative for Austin-based businesses where their local identity is a targeting asset, not a liability. This immediately unlocks a higher income floor ($100 minimum vs. their current $25) while they work on closing the ER gap to the 5-10% micro benchmark.

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