Convert Shares Into Comment Conversations
shin🫶🏻's median shares (57.5) are notably strong relative to their median comments (18.5), yet their engagement rate sits at just 0.35% — far below the 3-6% benchmark for mid-tier creators.
Details
This means their content travels but doesn't spark dialogue. End every video with a direct, polarizing question tied to their content topic to convert passive sharers into active commenters and close the gap toward benchmark ER.