Olivia Cai's TiktokEngagement

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oliviacaii
Olivia Cai

@oliviacaii · 10.0K followers

0.00%

Below average for your follower size

Niche relevance and content quality matter more than raw numbers

$25-$60 per post

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We will start with this profile.

Your engagement is lower than most creators your size, but brands may still work with you. Snippet also looks at your niche, content, and audience fit.

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LowAverageGoodExcellent
89
Median Likes
5
Median Comments
19
Videos Analyzed
$25 – $60per sponsored post

Based on 10.0K followers · 0.97% engagement

Next step

Want brands to pay you?

Snippet can use this tiktok result for @oliviacaii to find brands, write emails, and help you close deals.

Your post rate

$25-$60

What Snippet does next

Comes next

Find brands

Brands that already pay tiktok creators and fit your audience.

Write emails

Use @oliviacaii's $25-$60 post rate so brands know what to pay.

Follow up

If a brand replies, Snippet keeps the deal moving.

First message

I'd show brands why @oliviacaii's tiktok audience is a fit and ask for $25-$60 per post.

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Next steps

What to fix next

Simple fixes that can help brands take you more seriously.

Move 01

Close the Comment Gap With CTAs

The like-to-comment ratio is 77.2:1, meaning viewers are passively liking but not conversing — a key driver of TikTok's algorithm weighting engagement depth.

Details

Ending every video with a direct, specific question tied to the content (e.g., 'Comment your answer below') can convert some of the median 89 likes per post into comments, pushing the 0.97% ER closer to the 8-15% nano-tier benchmark. Even doubling the median 5 comments per video would meaningfully improve algorithmic distribution and watch-time signals.

Move 02

Optimize Hook to Beat 2,522 Plays

The median play count is 2,522, which suggests most videos are not breaking out of the existing follower base of 9,989 — meaning roughly 1 in 4 followers is seeing each video at best.

Details

Recutting the first 1-2 seconds to lead with a visual or verbal pattern interrupt before any context-setting is recommended, as TikTok's For You Page algorithm rewards early retention signals that drive replays and shares. Increasing the median 3 shares per video is especially high-leverage, since shares are the primary mechanism for reaching non-followers on TikTok.

Move 03

Pitch UGC to Offset Low Brand Rate

The current estimated brand deal value of $25-$60 per post is constrained by the 0.97% ER, which falls well below the 8-15% nano-tier average that 73% of brands use as their primary filter.

Details

While working on organic engagement, Olivia Cai should pivot to pitching TikTok-style UGC ad creative, where beginner rates start at $100-$500 per video regardless of follower count or ER, since brands buy these assets for paid ad testing rather than organic reach. This immediately unlocks a higher income floor than sponsored posts at the current engagement level.

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Olivia Cai's Tiktok Engagement Rate: 0.97%