MUBI's TiktokEngagement

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mubi
MUBI

@mubi · 1.1M followers

0.00%

Below average for your follower size

Niche relevance and content quality matter more than raw numbers

$1K-$5K per post

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We will start with this profile.

Your engagement is lower than most creators your size, but brands may still work with you. Snippet also looks at your niche, content, and audience fit.

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LowAverageGoodExcellent
144
Median Likes
2
Median Comments
20
Videos Analyzed
$1K – $5Kper sponsored post

Based on 1.1M followers · 0.01% engagement

Next step

Want brands to pay you?

Snippet can use this tiktok result for @mubi to find brands, write emails, and help you close deals.

Your post rate

$1K-$5K

What Snippet does next

Comes next

Find brands

Brands that already pay tiktok creators and fit your audience.

Write emails

Use @mubi's $1K-$5K post rate so brands know what to pay.

Follow up

If a brand replies, Snippet keeps the deal moving.

First message

I'd show brands why @mubi's tiktok audience is a fit and ask for $1K-$5K per post.

Want Snippet to find brands and send the emails?

Close deals for me

No charge today

Next steps

What to fix next

Simple fixes that can help brands take you more seriously.

Move 01

Fix the Hook to Stop the Scroll

With only 4,654 median plays against 1,120,650 followers, MUBI content is reaching less than 0.5% of the account's own audience — a clear signal that TikTok's algorithm is suppressing distribution due to low engagement signals.

Details

Rewrite the first 2 seconds to pose a direct question or bold statement that forces a reaction, because the current 0.01% engagement rate is 200x below the 2-4% macro-tier benchmark and the algorithm penalizes low watch-through rates before it ever surfaces the video to new users.

Move 02

Engineer Comments With Every Single Post

The median comment count of just 2.0 per video is critically low, and with a Like/Comment ratio of 14.6:1, viewers are passively double-tapping but not stopping to engage — which is a weak signal to TikTok's ranking system.

Details

End every video with a forced-choice question (e.g., 'Comment A or B') to convert even a fraction of the 144 median likers into commenters, since comment velocity in the first 30 minutes is one of the strongest distribution triggers on TikTok.

Move 03

Pivot to UGC to Monetize Now

Because 73% of brands prioritize engagement rate over follower count, the 0.01% ER puts organic brand deal value at the floor of the $1,000-$5,000 range — but UGC work bypasses that penalty entirely since brands pay for ad creative quality, not follower metrics.

Details

At the intermediate UGC rate of $500-$2,000 per video, MUBI can generate comparable or higher revenue per piece while rebuilding the engagement rate, and adding usage rights to any UGC contract adds another 25-50% on top of the base rate.

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MUBI's Tiktok Engagement Rate: 0.01%