Convert Viewers Into Active Commenters
emmy đ's like-to-comment ratio is 30.2:1, meaning viewers are passively liking but rarely engaging in conversation â their median comments sit at just 6.5 per video.
Details
End every video with a direct, single-question call-to-action tied to the video topic to lower the barrier to comment, which will push their already strong 8.87% ER closer to the nano-tier ceiling of 15%. Even moving median comments from 6.5 to 10 would meaningfully signal to TikTok's algorithm that their content drives conversation, increasing distribution.