Close the Nano-Tier Engagement Gap
Janna Jenkins' 4.49% engagement rate sits well below the 8-15% average for nano creators (1K-10K followers), even though the rating is 'average' for the bracket.
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Since 73% of brands prioritize engagement rate over follower count, closing even half this gap would meaningfully improve the $15-$40/post deal value without needing more followers.