Close the Comment Gap With CTAs
Hayes Day🌤️'s like-to-comment ratio is 76.5:1, meaning viewers are passively liking but not verbally engaging — a signal that their content isn't prompting conversation.
Details
Add a direct, specific question in their caption or final frame on every video (e.g., 'Which would you pick — drop it below') to convert some of their median 3,576 likes into comments. Closing this gap matters because their current 3.83% ER already sits below the 5-10% micro-tier benchmark, and comments carry heavier algorithmic weight than likes on TikTok.