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@danny.eso · 172.7K followers
Below average for your follower size
Niche relevance and content quality matter more than raw numbers
Your engagement is lower than most creators your size, but brands may still work with you. Snippet also looks at your niche, content, and audience fit.
Find brands for my niche →Based on 172.7K followers · 0.47% engagement
Next step
Snippet can use this tiktok result for @danny.eso to find brands, write emails, and help you close deals.
Your post rate
$250-$1K
What Snippet does next
Comes nextFind brands
Brands that already pay tiktok creators and fit your audience.
Write emails
Use @danny.eso's $250-$1K post rate so brands know what to pay.
Follow up
If a brand replies, Snippet keeps the deal moving.
First message
I'd show brands why @danny.eso's tiktok audience is a fit and ask for $250-$1K per post.
Next steps
Simple fixes that can help brands take you more seriously.
The like/comment ratio is 63.5:1 (730.5 median likes vs just 20.5 median comments), signaling viewers watch and tap 'like' but rarely engage in conversation.
Details
Add explicit comment-bait CTAs (questions, 'this or that' prompts, controversial takes) in the first 3 seconds and pin a reply to the top comment to seed discussion, since the 0.47% ER is far below the 3-6% mid-tier benchmark and comments are the fastest lever to move it.
Median plays (46,234.5) massively outpace median likes (730.5), a roughly 1.6% like-to-play rate that's far under what's needed to hit the 3-6% mid-tier ER benchmark.
Details
Test stronger hooks and mid-video pattern interrupts (text overlays, re-hooks at the 3-5 second mark) to keep retention high enough that TikTok's algorithm rewards the video with more reach, and add a direct 'like if you agree/relate' verbal or on-screen CTA before the video ends.
Median shares (68.0) are more than 3x median comments (20.5), showing the content already earns strong pass-along value even with low overall ER of 0.47%.
Details
Since 73% of brands prioritize engagement rate over follower count and TikTok UGC demand is high, package this shareability into pitches for intermediate UGC rates ($500-$2,000/video) rather than follower-based influencer rates ($5-15/1,000 followers), positioning ESO Danny as a performance-marketing asset instead of just a 172,695-follower account.
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