Audrey's TiktokEngagement

Details

End every video with a direct, specific question tied to Audrey's content (e.g., 'Which would you choose — comment below') to convert some of Audrey's median 74 likes per post into comments above Audrey's current median of 5. Even doubling Audrey's median comments to 10 would meaningfully improve Audrey's engagement rate from its current 0.73%, which sits well below the 5-10% micro-tier benchmark.

Details

Create at least two videos per week designed explicitly for shareability — think relatable, save-worthy, or debate-sparking content — with an on-screen prompt like 'Send this to someone who needs to see it.' Increasing shares is Audrey's fastest lever to close the gap between Audrey's current 1,269.5 median plays and the higher play counts that would lift Audrey's 0.73% engagement rate toward the 5-10% micro benchmark.

Details

Since 73% of brands prioritize engagement rate over follower count, lead outreach pitches by offering ad-ready UGC creative for performance marketing campaigns rather than sponsored posts — this sidesteps Audrey's current ER disadvantage and can generate 2-8x more per deliverable than Audrey's current sponsorship range while they work on growing organic engagement.