Shift More Budget Toward Reels Content
ZACK BIA's Reels are already outperforming ZACK BIA's Posts — 5.68% ER vs 5.26% ER — so doubling down on Reels production is a data-backed move.
Details
Given that 73% of brands prioritize engagement rate over follower count, a higher Reels ER directly strengthens ZACK BIA's brand deal positioning and justifies the upper end of ZACK BIA's $2,000–$10,000 per post valuation. Aim to increase ZACK BIA's Reels share of the 24 analyzed posts to at least 60% of future output to compound this advantage.
