Zach Zanello's InstagramEngagement

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zachzanello
Zach Zanello

@zachzanello · 21.3K followers

0.00%

Top 5% of creators your size

Your audience is 3x more engaged than average

$500-$2K per post

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LowAverageGoodExcellent
547
Median Likes
24
Median Comments
27
Posts Analyzed
$500$2Kper sponsored post

Based on 21.3K followers · 2.68% engagement

Next step

Want brands to pay you?

Snippet can use this instagram result for @zachzanello to find brands, write emails, and help you close deals.

Your post rate

$500-$2K

What Snippet does next

Comes next

Find brands

Brands that already pay instagram creators and fit your audience.

Write emails

Use @zachzanello's $500-$2K post rate so brands know what to pay.

Follow up

If a brand replies, Snippet keeps the deal moving.

First message

I'd show brands why @zachzanello's instagram audience is a fit and ask for $500-$2K per post.

Want Snippet to find brands and send the emails?

Close deals for me

No charge today

Next steps

What to fix next

Simple fixes that can help brands take you more seriously.

Move 01

Shift Feed Mix Toward Carousels

Zach Zanello's Posts ER is already outperforming Zach Zanello's Reels ER by 1.35 percentage points (3.45% vs 2.1%), signaling that their audience responds more strongly to static or carousel-style feed content.

Details

Industry benchmarks show carousels lead all formats at 0.55% average ER versus 0.52% for Reels, so doubling down on carousel posts is directly supported by both Zach Zanello's own data and platform-wide trends. Aim to make at least 50% of Zach Zanello's next 10 posts carousels, using multi-slide storytelling or educational sequences to maximize swipe-through and comment depth.

Move 02

Add a Direct Comment Prompt Every Post

Zach Zanello's Like/Comment Ratio of 30.5:1 against a median of 547 likes and 24 comments shows comments are their engagement gap — comments carry heavier algorithmic weight than likes on Instagram.

Details

Closing that ratio even modestly, say to 20:1, would push their median comments from 24 to roughly 27, lifting their overall ER closer to the top of the micro-tier benchmark range of 2.5–35%. End every caption with a single, specific question tied to the post content to make commenting the path of least resistance for Zach Zanello's 21,328 followers.

Move 03

Publish a Rate Card to Close Brand Deals Faster

Zach Zanello's 2.68% engagement rate is rated excellent for the micro tier, and 73% of brands prioritize ER over follower count, meaning their metrics already justify their estimated $500–$2,000 per post value.

Details

Creators with a published rate card close deals 40% faster, so formalizing their pricing — including a 20–40% Reels premium and a 25–50% usage rights add-on — turns Zach Zanello's strong engagement story into a structured pitch. Build a one-page rate card this week referencing Zach Zanello's 2.68% ER and 27-post track record to anchor brand conversations immediately.

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Zach Zanello's Instagram Engagement Rate: 2.68%