Shift Content Mix Toward Reels
The Reels ER (1.42%) outperforms the Posts ER (1.33%), and industry benchmarks confirm Reels get higher reach for accounts under 50K followers like 승현 | 리빙•감성육아•집스타그램 (19,876 followers).
Details
Increasing Reels frequency relative to static posts will capitalize on this format advantage and push the overall ER closer to the 2.5-5% micro-tier benchmark.
