Jonathan Tristan's InstagramEngagement

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your_finance_brother
Jonathan Tristan

@your_finance_brother · 213.2K followers

0.00%

Top 20% of creators your size

$1K-$5K per post

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LowAverageGoodExcellent
2.1K
Median Likes
19
Median Comments
20
Posts Analyzed
$1K – $5Kper sponsored post

Based on 213.2K followers · 0.99% engagement

Next step

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Your post rate

$1K-$5K

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If a brand replies, Snippet keeps the deal moving.

First message

I'd show brands why @your_finance_brother's instagram audience is a fit and ask for $1K-$5K per post.

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Next steps

What to fix next

Simple fixes that can help brands take you more seriously.

Move 01

Convert Static Posts to Carousels

The current engagement rate sits at 0.99%, which places Jonathan Tristan at the low end of the 1-2% mid-tier benchmark.

Details

Shifting the content mix toward carousels, which benchmark at 0.55% ER versus 0.45% for static images, gives a measurable format advantage and encourages swipe-through behavior that Instagram's algorithm rewards with extended reach. An audit of the last 20 posts can identify any single-image finance explainers that can be repurposed into multi-slide carousel breakdowns to immediately capitalize on this format lift.

Move 02

Drive Comments to Fix Lopsided Ratio

A like-to-comment ratio of 66:1 against a median of only 19 comments per post signals that the audience is passively consuming rather than actively conversing, which suppresses algorithmic distribution.

Details

Ending every caption with a single, specific finance question tied to the post topic — for example, 'Which of these budgeting rules do you actually use?' — directly targets that 19-comment median to push it higher. Even a modest doubling of comments would meaningfully improve the engagement signal without requiring new followers.

Move 03

Publish a Rate Card to Close Deals Faster

An estimated brand deal value of $1,000-$5,000 per post is supported by the $10-$25 per 1,000 followers industry benchmark applied to 213,187 followers, yet without a published rate card, speed and leverage are likely being left on the table.

Details

Creators with published rate cards close deals 40% faster, and per-deal revenue can be further increased by itemizing Reels at a 20-40% premium over feed posts and adding usage rights at a 25-50% uplift on the base rate. A one-page rate card should be built this week using these benchmarks as a floor, not a ceiling.

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Jonathan Tristan's Instagram Engagement Rate: 0.99%