Shift Content Mix Toward Reels
Reels for What layan eats are already outperforming static posts by more than double — 1.07% ER versus 0.42% for posts — yet the overall account ER sits at just 0.48%, well below the 2.5-5% micro-tier benchmark.
Details
Since accounts under 50K followers receive higher algorithmic reach on Reels, prioritize publishing at least 3 Reels for every 1 static post to pull the overall ER closer to the industry standard for this bracket.
