ROB & HALEY WALL's InstagramEngagement

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walleats
ROB & HALEY WALL

@walleats · 11.5K followers

0.00%

Average for creators your size

$40-$125 per post

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LowAverageGoodExcellent
77
Median Likes
34
Median Comments
20
Posts Analyzed
$40 – $125per sponsored post

Based on 11.5K followers · 0.96% engagement

Next step

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Snippet can use this instagram result for @walleats to find brands, write emails, and help you close deals.

Your post rate

$40-$125

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Comes next

Find brands

Brands that already pay instagram creators and fit your audience.

Write emails

Use @walleats's $40-$125 post rate so brands know what to pay.

Follow up

If a brand replies, Snippet keeps the deal moving.

First message

I'd show brands why @walleats's instagram audience is a fit and ask for $40-$125 per post.

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Next steps

What to fix next

Simple fixes that can help brands take you more seriously.

Move 01

Shift Primary Format to Reels

The current engagement rate of 0.96% sits well below the 2.5-5% benchmark for micro-tier accounts, and Reels are proven to drive higher reach for accounts under 50,000 followers like ROB & HALEY WALL at 11,516.

Details

Since Reels also command a 20-40% premium in brand deal rates, prioritizing this format could simultaneously lift the ER toward benchmark and push the estimated deal value above the current $40-$125 ceiling. Aim to make at least 3 of every 5 posts a Reel starting this week.

Move 02

Convert Comments Into Conversation Threads

A median comment count of 34.0 against median likes of 77.0 reflects a 4.6:1 like-to-comment ratio, which means the account already has a relatively comment-active audience — but those comments are not being leveraged.

Details

Replying to every comment within the first 60 minutes of posting triggers Instagram's algorithm signals and compounds comment volume, which directly feeds the engagement rate calculation. Since 73% of brands prioritize engagement rate over follower count, pushing the 0.96% ER closer to the 2.5% micro-tier floor makes the account significantly more attractive to brand partners.

Move 03

Post Carousels to Maximize Swipe Depth

Carousels currently benchmark at a 0.55% ER, which outperforms both Reels at 0.52% and static images at 0.45% on a format-to-format basis, making them a reliable secondary format alongside Reels for the account.

Details

For a food creator like walleats, carousels can be used to break down a recipe step-by-step or rank multiple dishes, giving followers a reason to swipe through all frames and increasing time-on-post. Combining a strong carousel cadence with existing comment activity could meaningfully close the gap between the current 0.96% ER and the 2.5-5% micro-tier benchmark.

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ROB & HALEY WALL's Instagram Engagement Rate: 0.96%