Prioritize Highest-ER Reels
Priyanshi Rana's Reels ER is 41.63%, compared with 2.61% for posts, and Instagram reports that Reels get higher reach for accounts under 50K followers; the account's 31,790 followers place it in that group.
Details
Strongest fashion concepts should be Reel-first, then use captions and on-screen text that direct viewers to comment.
