LANY HERMAN's InstagramEngagement

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trainedbylany
LANY HERMAN

@trainedbylany · 111.0K followers

0.00%

Average for creators your size

$500-$2K per post

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We will start with this profile.

LowAverageGoodExcellent
452
Median Likes
25
Median Comments
23
Posts Analyzed
$500 – $2Kper sponsored post

Based on 111.0K followers · 0.43% engagement

Next step

Want brands to pay you?

Snippet can use this instagram result for @trainedbylany to find brands, write emails, and help you close deals.

Your post rate

$500-$2K

What Snippet does next

Comes next

Find brands

Brands that already pay instagram creators and fit your audience.

Write emails

Use @trainedbylany's $500-$2K post rate so brands know what to pay.

Follow up

If a brand replies, Snippet keeps the deal moving.

First message

I'd show brands why @trainedbylany's instagram audience is a fit and ask for $500-$2K per post.

Want Snippet to find brands and send the emails?

Close deals for me

No charge today

Next steps

What to fix next

Simple fixes that can help brands take you more seriously.

Move 01

Shift Feed Strategy Toward Reels

Reels are dramatically outperforming static posts — 116.94% ER on Reels versus just 0.4% ER on posts, against an industry benchmark of 0.52% for Reels and 0.45% for static images.

Details

LANY HERMAN should aim to make Reels the primary content format by targeting at least 70% of the 23-post output cadence as Reels going forward. This directly addresses the overall 0.43% account ER, which sits below the 1-2% mid-tier benchmark, and Reels are the clearest lever to close that gap.

Move 02

Convert Comments Into Conversation Loops

The like-to-comment ratio is 353.1:1 against a median of 25.0 comments per post, which signals that while comments exist, they are not being amplified into threads that drive algorithmic re-distribution.

Details

Every caption should end with a single, specific question tied to the training content to prompt replies, then respond to every comment within the first 60 minutes of posting to trigger reply chains. Doubling the median comment count from 25.0 would meaningfully improve the engagement rate toward the 1% mid-tier floor without requiring any new followers.

Move 03

Publish a Rate Card to Accelerate Brand Deals

The current estimated brand deal value of $500-$2,000 per post is at the lower end of the $10-25 per 1,000 followers industry standard for the 111,014-follower account, which would price feed posts at $1,110-$2,775.

Details

Creators with published rate cards close deals 40% faster, and since 73% of brands prioritize engagement rate over follower count, the rate card should lead with the Reels ER of 116.94% as the headline metric. Include a Reels premium line item of 20-40% above the base feed rate, and add usage rights pricing at a 25-50% uplift to maximize revenue per deal.

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LANY HERMAN's Instagram Engagement Rate: 0.43%