Shift Content Mix Toward Reels
The Reels ER of 22.9% is dramatically higher than the Posts ER of 9.01%, and both already beat the nano-tier benchmark of 3.5-8%.
Details
Since Reels also get higher reach for accounts under 50K followers (tin angel is at 2,637), prioritize Reels as the primary format to compound this advantage and grow reach faster.
