Prioritize Reels With Proven Traction
The Paper Bunny's Reels ER is 22.42%, compared with 1.09% for posts, so Reels should be the primary Instagram format in the next publishing cycle.
Details
At 9,046 followers—below the 50K threshold where Reels typically receive higher reach—use a strong first-frame hook and end each Reel with a clear prompt to comment or share.
