Replace Reels With Carousel Posts
Mansi Chopra's Reels ER is critically low at 0.01%, while Mansi Chopra's Posts ER is 13x higher at 0.13% — shift Mansi Chopra's content calendar to prioritize carousel posts, which also align with the industry benchmark of 0.55% ER for carousels versus 0.52% for Reels.
Details
Audit Mansi Chopra's last 21 posts and identify which carousel topics drove the most comments, then replicate that format and subject matter weekly. This single format switch targets the benchmark gap between Mansi Chopra's current 0.03% overall ER and the 1-2% mid-tier average.
