Shift Content Mix Toward Reels
Jennifer • The Homey Classroom's current engagement rate of 0.6% sits well below the 2.5-5% benchmark for micro-tier accounts, and Reels are proven to drive higher reach for accounts under 50,000 followers like theirs at 35,032.
Details
Prioritize publishing Reels as their primary format — aim for at least 3 out of every 5 posts — since they command the highest organic distribution and can directly lift their overall posts ER from its current 0.65% baseline.
