Shift Content Mix Toward Reels
The account has 6,060 followers, well under the 50K threshold where Reels get higher reach, yet the format mix isn't leveraging this.
Details
Reels also average 0.52% ER industry-wide (vs 0.45% for static images) and command a 20-40% rate premium, which could help lift the current 0.1% posts ER and the $25-$60 per-post deal value.
