Fix the Comment Gap With CTAs
The like-to-comment ratio is 227:1, meaning the audience scrolls and double-taps but rarely stops to respond — a sign captions aren't prompting conversation.
Details
End every post with a direct, single-question CTA tied to the niche (e.g., 'What's your go-to hop-forward beer right now?') to drive comments up from the current median of 21. Even doubling the median comments to 42 would meaningfully lift the 0.7% ER closer to the 1-2% mid-tier benchmark.
