Shift Posting Mix Toward Carousels
Nisha's current engagement rate of 2.09% sits below the micro-tier benchmark of 2.5-5%, and carousels outperform static images in average ER (0.55% vs 0.45%) according to 2026 industry data.
Details
Audit Nisha's last 20 posts and identify what share are static images, then replace at least half of upcoming static posts with carousels to close the gap toward the 2.5% micro-tier floor. A practical format: 5-7 slide outfit breakdowns or 'get the look' style carousels that invite swipe-through behavior and repeat views.
