Shift Content Mix Heavily Toward Reels
The Reels ER of 2.17% is 18x higher than the Static Posts ER of 0.12%, and it actually exceeds the mid-tier benchmark range of 1-2% for the 929,895-follower bracket.
Details
Given that the overall account ER (0.16%) is dragging behind due to static content, Ashish K. Singh | Personal & Career Growth Consultant should prioritize Reels in at least 4 of every 5 posts to pull the blended ER closer to the 2.17% already being achieved.
