Shift Entirely to Reels Format
Their Reels ER of 0.17% is 8.5x higher than their Posts ER of 0.02%, making Reels their only format currently generating meaningful engagement.
Details
Since industry benchmarks confirm Reels get higher reach for accounts under 50K followers — and THE BEAUTY TRIANGLE has 15,583 followers — prioritize publishing Reels exclusively for the next 30 days to capitalize on this algorithmic advantage and close the gap toward the 2.5-5% micro-tier benchmark.
