Momina Basit's InstagramEngagement

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the.girl.in.the.city_
Momina Basit

@the.girl.in.the.city_ · 234.8K followers

0.00%

Top 20% of creators your size

Your audience is 2x more engaged than average

$1K-$5K per post

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LowAverageGoodExcellent
3.8K
Median Likes
57
Median Comments
21
Posts Analyzed
$1K$5Kper sponsored post

Based on 234.8K followers · 1.63% engagement

Next step

Want brands to pay you?

Snippet can use this instagram result for @the.girl.in.the.city_ to find brands, write emails, and help you close deals.

Your post rate

$1K-$5K

What Snippet does next

Comes next

Find brands

Brands that already pay instagram creators and fit your audience.

Write emails

Use @the.girl.in.the.city_'s $1K-$5K post rate so brands know what to pay.

Follow up

If a brand replies, Snippet keeps the deal moving.

First message

I'd show brands why @the.girl.in.the.city_'s instagram audience is a fit and ask for $1K-$5K per post.

Want Snippet to find brands and send the emails?

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Next steps

What to fix next

Simple fixes that can help brands take you more seriously.

Move 01

Shift Content Mix Toward Reels

The Reels ER of 3.06% is nearly double the static Posts ER of 1.61% and far above the industry benchmark of 0.52% for Reels.

Details

Since the account is already outperforming the format benchmark, increasing Reels frequency relative to static posts could pull the overall 1.63% ER toward the top of the mid-tier range and beyond the 1-2% benchmark for the 234,806-follower bracket.

Move 02

Drive Comment Volume With CTAs

The like/comment ratio of 67.5:1 (median 3,776 likes vs.

Details

just 57 comments) shows comments are lagging far behind likes, which limits engagement rate since ER factors in both metrics. Adding direct questions or polls in captions and replying to early comments within the first hour can push median comments above 57 and improve the 1.61% Posts ER.

Move 03

Publish a Rate Card Using the ER Edge

At 1.63% ER, Momina Basit sits at the top of the 1-2% mid-tier benchmark, and since 73% of brands prioritize engagement rate over follower count, this is a strong selling point for the $1,000-$5,000 estimated deal value.

Details

Publishing a rate card referencing the 3.06% Reels ER (which supports the 20-40% Reels premium noted in benchmarks) can help close deals 40% faster per industry data.

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Momina Basit's Instagram Engagement Rate: 1.63%