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@tapo.us · 20.0K followers
Based on 20.0K followers · 0.55% engagement
Next step
Snippet can use this instagram result for @tapo.us to find brands, write emails, and help you close deals.
Your post rate
$40-$125
What Snippet does next
Comes nextFind brands
Brands that already pay instagram creators and fit your audience.
Write emails
Use @tapo.us's $40-$125 post rate so brands know what to pay.
Follow up
If a brand replies, Snippet keeps the deal moving.
First message
I'd show brands why @tapo.us's instagram audience is a fit and ask for $40-$125 per post.
Next steps
Simple fixes that can help brands take you more seriously.
Tapo by TP-Link sits at 19,965 followers, squarely in the range where Reels get higher reach for accounts under 50K followers per industry data.
Details
Since the overall ER (0.54%) is far below the micro-tier benchmark of 2.5-5%, prioritizing Reels over static images (which benchmark lowest at 0.45% ER) could help close that gap and improve reach-driven engagement.
The like/comment ratio is 29.6:1 (96 median likes vs 14 median comments), showing comments are the weakest engagement signal.
Details
Adding explicit CTAs, polls, or question-based captions can push comment volume up, since 73% of brands prioritize engagement rate over raw follower count when evaluating creators at the $40-125/post tier.
At $10-25 per 1,000 followers industry standard, 19,965 followers should support a $200-500 base rate for feed posts, yet the estimated deal value is only $40-125 due to a 0.55% ER versus the 2.5-5% micro-tier benchmark.
Details
Publishing a transparent rate card (creators with one close deals 40% faster) while working to lift ER through carousels (0.55% ER, the best-performing format) can help justify pricing closer to benchmark.
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