Taniya Malhotra Makeup Artist's InstagramEngagement

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taniyamalhotramua
Taniya Malhotra Makeup Artist

@taniyamalhotramua · 5.6K followers

0.00%

Average for creators your size

$40-$125 per post

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We will start with this profile.

LowAverageGoodExcellent
62
Median Likes
7
Median Comments
22
Posts Analyzed
$40 – $125per sponsored post

Based on 5.6K followers · 1.23% engagement

Next step

Want brands to pay you?

Snippet can use this instagram result for @taniyamalhotramua to find brands, write emails, and help you close deals.

Your post rate

$40-$125

What Snippet does next

Comes next

Find brands

Brands that already pay instagram creators and fit your audience.

Write emails

Use @taniyamalhotramua's $40-$125 post rate so brands know what to pay.

Follow up

If a brand replies, Snippet keeps the deal moving.

First message

I'd show brands why @taniyamalhotramua's instagram audience is a fit and ask for $40-$125 per post.

Want Snippet to find brands and send the emails?

Close deals for me

No charge today

Next steps

What to fix next

Simple fixes that can help brands take you more seriously.

Move 01

Shift Feed Strategy Toward Reels

Reels are dramatically outperforming static posts — a 109.08% Reels ER versus just 1.16% on feed posts — yet the overall account ER sits at 1.23%, well below the 3.5-8% nano-tier benchmark.

Details

This gap signals that static posts are dragging the average down. Taniya Malhotra Makeup Artist should immediately audit the last 22 posts and replace at least 50% of planned static uploads with Reels, since accounts under 50K followers also benefit from higher algorithmic reach on that format.

Move 02

Convert Likes Into Comments With CTAs

The like-to-comment ratio is 33.5:1, meaning the audience is passively scrolling rather than actively engaging — comments carry significantly more algorithmic weight than likes.

Details

Adding a direct, specific call-to-action in every caption, such as asking followers to name their go-to makeup product or tag someone who needs a tutorial, would help close that ratio gap. Even moving from 7 median comments to 14 per post would meaningfully push the overall ER closer to the 3.5% nano-tier floor.

Move 03

Publish a Rate Card to Attract Brands

The current estimated brand deal value is $40-$125 per post, but creators with published rate cards close deals 40% faster — meaning revenue is likely being left on the table by not having one visible to brands.

Details

Taniya Malhotra Makeup Artist should build a simple one-page rate card anchored to the Reels premium: since Reels command a 20-40% premium over standard feed rates, the Reels rate should be positioned at the higher end of the $40-$125 range, with usage rights (+25-50%) and exclusivity add-ons (+30-40%) layered in to increase deal value beyond the base estimate.

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Taniya Malhotra Makeup Artist's Instagram Engagement Rate: 1.23%