Shift Posting Strategy Toward Reels
Shravan H Rajani's Reels are already outperforming their static posts by 20x — Reels ER sits at 0.4% versus Posts ER of 0.02% across the 28 posts analyzed.
Details
Aim to make at least 70% of their weekly output Reels, as this directly closes the gap between their current 0.14% overall ER and the 1-2% mid-tier benchmark. Focus each Reel on a single Tamil health or fitness tip under 30 seconds to maximize completion rate and algorithmic reach.
