Shift Content Mix Toward Reels
The Reels ER for 𝐒ushmita Nanda | Content Creator sits at 365.08% versus just 2.28% for static Posts — an enormous gap that shows the audience responds far more to video.
Details
Since accounts under 50K followers get amplified reach on Reels per platform benchmarks, shifting the posting cadence to 3-4 Reels per week (vs static images) should be the top priority to lift overall ER above the current 2.46%.
