Shift Content Mix Toward More Reels
Sujal Kothari's Reels ER sits at an extraordinary 1431.35% versus 30.13% for static Posts, meaning Reels are outperforming feed content by a massive margin.
Details
Since accounts under 50K followers (currently at 4,208) get higher reach on Reels per industry benchmarks, increasing Reels frequency should compound the already excellent 35.93% overall ER.
