Shift Feed Strategy Toward Reels
Sang's Reels are generating a 21.32% engagement rate compared to just 3.72% for posts, a gap of over 17 percentage points.
Details
Since industry benchmarks confirm Reels get higher reach for accounts under 50K followers — and the account is at 43,726 — prioritize publishing at least 3 Reels for every 1 static post to maximize algorithmic distribution and compound the already-excellent 5.52% overall engagement rate.
