Convert Comments Into Conversation With CTAs
Stiorrah's like-to-comment ratio sits at 47.2:1, meaning likes are vastly outpacing comments — a signal that their audience is passively consuming rather than actively engaging.
Details
Add a direct, single-question CTA at the end of every caption to lower the barrier to comment, which will push their already-excellent 27.82% ER even higher and strengthen their case to brands, since 73% of them prioritize engagement rate over follower count.
